Today's search engine marketing news and opinion: Need Sitelinks? Show Google Your Site Is Useful; Winning the Local Search Battle; Google Launches Google Merchant Search; and more.Testing Landing Pages with the Taguchi Method? Think Again!; Google Earth API and Browser Plug-in.
There's a ton of search-related news and intrigue coming out of the Dow Jones "All Things D" conference in Southern California. Let's start with the ridiculous remark from IAC's chief Barry Diller that "Google is irrelevant to us." That's only true if Diller doesn't care about search revenue. Google is...